WHY MANDARA ORCHARD
What began as a farming venture has turned into joining hands with some of the most valued food companies from around the world. With the food industry in India becoming highly competitive, Mandara Orchard is committed to creating a niche for itself in the F&B sector. The focus is on long-term relationship with exclusive food companies from around the world and being their face in India.
With the fast-changing regulations of food standards in India, the need of the hour is extensive pre- planning & study before introducing products in the market. With its research base of almost a year & prepetual ongoing study, Mandara Orchard is well-geared to launch new brands & products in the Indian F&B market.
Some of the key steps that we take:
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Study the brand story, vision & products carefully against opportunities in the potential market.
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Analyze the products in great detail to comply with the pre-requisites of the FSSAI for product standards, labeling guidelines, approvals etc.
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Generate an independent launch strategy in accordance with the brand guidelines.
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Create targets and benchmarks with the long-term in mind.
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Launch your brand in our fast-growing HORECA & gourmet food store network. Depending on the price sensitivity of the target market, we will then launch the brand in other retail segments with an appropriately modified strategy.
We work as a partner, marketer, distributor and an advisor, not just as an importer!
To learn more about our unique business model, please do not hesitate to get in touch with us.
It would be our pleasure to hear from you!